Where: UCLA Anderson School of Management
What: "Hollywood 2.0 Panel" The distinguished panelists will talk about the future of the Hollywood studio system in light of sites like Youtube, Hulu and Break gaining ground in the mass-market.
When: Wednesday April 15, 2009 at 7:30pm - 8:30pm. Korn Hall, UCLA Anderson School of Management
Who: The event will be co-sponsored by Scripped.com and the UCLA Anderson School of Management Entrepreneurs Association. The panelists are Keith Richman, Alex Albrecht and Chris Jacquemin. The panel will be moderated by Sunil Rajaraman, President and CEO of Scripped Inc. Students from the UCLA Anderson School of Management and UCLA Film School will be present. Other LA-Area media entrepreneurs will also be invited to the event.
Speaker Bios:
Keith Richman
Keith Richman, a recognized industry leader and successful entrepreneur, is chief executive officer of Break Media. Keith is responsible for providing the company’s overall strategic direction and leading the company in the areas of business development and marketing.
Break Media is the Internet’s premier entertainment community for men. Its nine wholly owned branded properties and the 100-site Break Media Network reach over 60 million unique visitors each month. Founded in 2004, Break Media offers advertisers unrivaled opportunities to market directly to a young, male demographic.
Prior to co-founding Break Media, Keith was the Co-Founder and Vice-President of OnePage (Acquired by Sybase 2002) and Co-Founder and Director of Business Development for Billpoint Inc. Keith was integral in developing the business plan and raising venture funding, which ultimately led to the company’s successful acquisition by eBay in 1999.
Previous posts also include Business Development Manager at Excite and Classifieds2000, as well as director of Corporate Planning at the Walt Disney Company, where he focused on consumer products, cable and emerging media.
A sought-after panelist at top industry conferences, Keith is considered an leading expert in marketing to the coveted young male demographic; he was recently included in The Hollywood Reporter’s Next Gen 2007 New Media list of the most talented executives in film, television, representation, legal and new media, all age 35 and under, recognized in the prestigious annual “40 Under 40” by Multichannel News and was named one of the “10 to Watch” by Television Week in 2006.
Keith holds an MA and a BA from Stanford in International Policy Studies and resides in Los Angeles with his wife and daughter.
Alex Albrecht
Alex Albrecht is an Internet content and site creator based in Los Angeles. He created and hosts one of the most popular weekly webshows Diggnation produced by Revision3. Alex is also a founding member of the production company Team Awesome, LLC that produces and own the
Totally Rad Show, which Alex also co-hosts. In mid 2008 Alex founded the popular World of Warcraft website Project Lore.com and currently hosts its daily web show. Yes that's right Alex is hosting three different webshows right now! He was also recently a guess on NBC's new late night show Late Night with Jimmy Fallon.
Chris Jacquemin
Chris Jacquemin is the head of Endeavor's Digital Media and Video Game practice. Jacquemin joined Endeavor in 2000, and created the agency's media research division - the first of its kind at any talent agency. Among Jacquemin’s innovations within the agency was the creation of a series of research oriented newsletters that provide the clients of the agency with detailed metrics and analyses which aided clients make decisions about development opportunities. In 2006, Jacquemin worked to establish an internal team of agents from each division of the company which now serves as the Endeavor Digital group. This new division, comprised of twelve members, is responsible for working with the agency’s clients as they innovate in new media. The group is additionally working with and advising platform based and service oriented technology companies. New media series have been set up for a number of clients including Seth MacFarlane, Rob Corddry, Ali LeRoi & Orlando Jones, Lisa Kudrow, Aardman Animations and others.
Just prior to joining Endeavor, Jacquemin was overseeing the primary research group within the entertainment and marketing divisions of the ABC Television Network. He worked with the network as it launched Who Wants to Be A Millionaire. Previously, he oversaw a ten person research team at CBS Enterprises and was responsible for numerous first run and off-network distribution and marketing research presentations for the launches of series that include Everybody Loves Raymond, Martha Stewart Living and the Howard Stern Radio Show for broadcast television stations and basic cable networks. The team also maintained oversight of the development, launch and maintenance of the web sites for all of their television series. He began his career in the television distribution research group for the Walt Disney Company before moving to Rysher Entertainment, where he built an international research unit focused on television and motion picture distribution and marketing research.
Richard Walter
Screenwriter Richard Walter is a member of the Writers Guild of America for thirty years, is a writer of substantial professional experience throughout the media. He is a published novelist, and the author of, “Escape From Film School” and “Screenwriting: The Art, Craft and Business of Film and Television Writing.”
He has written numerous feature assignments for the major studios and has sold material to all three networks. He has also written many informational, educational, and corporate films. Walter lectures on screenwriting throughout the world, and has toured The People’s Republic of China, the Middle East, Rio de Janeiro, Mexico, Spain, Hong Kong, Vancouver and Toronto. He also lectures all over the United States. He has appeared on “O’Reilly Factor,” “Today,” “Hardball,” “ABC Primetime,” “Scarborough Country,” “CBS News Nightwatch,” NPR, KABC-Talk Radio and numerous independent television and radio stations. More than a hundred newspaper and magazine articles have described his work and the program he directs at UCLA.
In China this year Walter conducted a one-week seminar for leading writers from across The People’s Republic. Among his students were the writers of “Raise the Red Lantern,” “Farewell My Concubine” and “King of Masks.”
“There were 100 writers crammed in the room,” Walter recalls, “from 22 Chinese provinces, and another 50 peering in through the doorway of an anteroom. An additional hundred writers were turned away for lack of space. This was my second visit teaching in China; I was in Beijing, Shanghai, and Xi’an in ’87, lecturing and consulting. I also taught at the Hong Kong’s Academy for the Performing Arts in the early ’90s. So you could consider me an old China hand!”
Sunil Rajaraman
Sunil Rajaraman is the President and CEO of Scripped Inc. As President and CEO of Scripped Inc., Sunil oversaw the growth of the site to 15,000 users in one year. He is currently working on releasing a “producer services” component to Scripped, which will be unveiled in calendar year 2009. Actor/writer/producer Edward Burns joined Scripped's Board of Advisors, to help Scripped define its producer services offering. Scripped has sold two screenplays "on spec" since January 2009.
Sunil is a 2008 graduate of the UCLA Anderson School of Management where he was the 2008 winner of the Young President’s Organization Scholarship. Sunil graduated from Claremont McKenna College in 2001 with a degree in Economics and Accounting, where he was Class President and Captain of the NCAA 11th ranked Division III tennis team. He was born in Northern California, but has lived in Cleveland,Atlanta, Seattle and Los Angeles.